The Donald Trump-backed World Liberty Financial Protocol ($WLFI) has received a $30 million investment from Tron DAO, making it the protocol’s largest investor to date. Justin Sun, founder of Tron and a prominent figure in the Web3 space, announced the investment earlier today, highlighting its potential to reshape the DeFi lending ecosystem.

Tron DAO Becomes a Major Backer

The investment marks a significant step for the WLFI project, which aims to disrupt decentralized finance (DeFi) lending within the AAVE ecosystem. Justin Sun attributed Bitcoin’s recent success, in part, to Donald Trump’s victory in the recent U.S. elections. “TRON is committed to making America great again and leading innovation. Let’s go,” Sun stated.

Despite its high-profile backing, the WLFI token has struggled with adoption due to its non-transferable feature and sales restrictions, which limit participation to non-U.S. persons and accredited U.S. investors. Prior to Tron DAO’s $30 million injection, WLFI had raised $21 million—well short of its $300 million target.

Impact of Tron’s Investment

The $30 million direct investment is expected to accelerate WLFI token adoption and bolster the World Liberty Financial protocol’s presence in the DeFi space. To date, more than 20,000 investors have participated in WLFI token sales. Co-founder Zak Folkman expressed confidence in the protocol’s future, stating, “This sizable purchase of WLFI tokens underscores the early success of this project… we are confident in our future success as we build a platform that promotes freer and fairer finance.”

A Strategic Move for Tron

The investment may also help Tron DAO strengthen its foothold in the U.S. market, despite ongoing investigations by U.S. authorities into Tron’s compliance with securities and anti-money laundering laws. By aligning with the World Liberty Financial protocol, Tron aims to promote TRX adoption while maintaining its leadership position in stablecoins and DeFi services.

Bigger Picture

The World Liberty Financial protocol aspires to disrupt the traditional DeFi lending space, with Tron DAO’s investment signaling a new phase of growth. However, the project’s ultimate success hinges on overcoming regulatory hurdles and gaining broader adoption of the WLFI token.